"We were flying to Fort Smith in the spring of 1962, and Sam was piloting the plane over the BostonMountains. It was that Tri-Pacer by then, not the original plane that we had made a lot of trips in. Sampulled this card out of his pocket, on which he had written down three or four names, and he handed it tome and asked me which one I liked best. They all had three or four words in the title, and I said, 'Well,you know, Scotch as I am, I'd just keep the Walton name and make it a place to shop.' I scribbled'W-A-L-M-A-R-T' on the bottom of the card and said, 'To begin with, there's not as many letters tobuy.' I had bought the letters that said Ben Franklin, and I knew how much it cost to put them up and tolight them and repair the neon, so I said, 'This is just seven letters.' He didn't say anything, and I droppedthe subject. A few days later I went by to see when we could start setting the fixtures in the building, andI saw that our sign maker, Rayburn Jacobs, already had the 'W-A-L' up there and was headed up theladder with an 'M.' You didn't have to be a genius to figure out what the name was going to be. I justsmiled and went on."Something else about that sign that's worth mentioning. On one side of it, I had Rayburn put "We Sell forLess," and on the other, "Satisfaction Guaranteed," two of the cornerstone philosophies that still guide thecompany. 双色球六加一中五加一多少钱 鈥淵ou speak of my personal safety. You ought to know, as I do, that it is not necessary for me to live. But while I do live I must fight for my country, and save it if it be possible. In many little things I have had luck; I think of taking for my motto, Maximus in minimis, et minimus in maximis.154 440 Before, we had a contract with Van Heusen for Penney's and Sears, but in 1984 they told us they weremoving everything to China. We were struggling from season to season with ninety jobs, when I got thiscall from a guy claiming to be Sam Walton. It turns out he actually was Sam Walton, and he wanted toknow if we thought we could make 50,000 dozen flannel shirts for him. I'll tell you what, though. He's theonly guy I ever worked for who looked me right in the eye and said, 'Son, if you can't make money offthis project, don't do it.' Most retailers couldn't care less whether the manufacturer makes money or not. 鈥淕reat God! my sister of Baireuth, my noble Wilhelmina, dead; died in the very hours while we were fighting here.鈥?