Who's number oneTHE CUSTOMER! The lodgings were vacant, and both Mrs. Jakin the larger and Mrs. Jakin the less were commanded to make all things comfortable for 鈥渢he old Missis and the young Miss鈥? alas that she was still 鈥淢iss!鈥?The ingenious Bob was sorely perplexed as to how this result could have come about; how Mr. Stephen Guest could have gone away from her, or could have let her go away from him, when he had the chance of keeping her with him. But he was silent, and would not allow his wife to ask him a question; would not present himself in the room, lest it should appear like intrusion and a wish to pry; having the same chivalry toward dark-eyed Maggie as in the days when he had bought her the memorable present of books. The secret of Amnesty's success is its huge number of volunteers 鈥?170,000 in 78 countries 鈥?who work on the case of a particular prisoner for years if necessary. They send letters and telegrams not only to government officials, but also to the prisoner himself. At times they send packages, or give financial aid to his family, or arrange for legal aid. "Me and Sam used to have a big time picking items. We'd go buy a Dallas newspaper and a Little Rocknewspaper and a Fort Smith newspaper, and he'd say, 'Well now, Phil, let's make us up some kind of anad for this weekend.' So we'd look around the store and find a big display of socks or a big display ofpanties, or a wastebasket, or a broom, or a big old stack of motor oil. We'd pick out, say, twenty items,and then we'd sit down on the floor with a pair of scissors and go through those newspapers until wefound some store that had run oil, and we'd just cut out the oil can and paste it on there and write'Pennzoil 30W' and stick our price on it. And we'd do the same thing for the socks and the panties andthe wastebasket just make up our own ad out of everybody else's ads in those newspapers. But itworked! Because we made real hot prices. He'd say there was no use running an ad everybody else wasrunning for the same price, or why would they come in Sam was a dime store man so at first he wantedto make a certain percentage of profit on everything. But he came around to the idea that a real hot itemwould really bring them in the store so we finally started running things like toothpaste for sixteen cents atube. Then we'd have to worry about getting enough of it in stock."A little later on, Phil ran what became one of the most famous item promotions in our history. We senthim down to open store number 52 in Hot Springs, Arkansasthe first store we ever opened in a townthat already had a Kmart. Phil got there and decided Kmart had been getting away with some pretty highprices in the absence of any discounting competition. So he worked up a detergent promotion that turnedinto the world's largest display ever of Tide, or maybe Cheersome detergent. He worked out a deal toget about $1.00 off a case if he would buy some absolutely ridiculous amount of detergent, somethinglike 3,500 cases of the giant-sized box. Then he ran it as an ad promotion for, say, $1.99 a box, off fromthe usual $3.97. Well, when all of us in the Bentonville office saw how much he'd bought, we reallythought old Phil had completely gone over the dam. This was an unbelievable amount of soap. It made upa pyramid of detergent boxes that ran twelve to eighteen cases highall the way to the ceiling, and it was75 or 100 feet long, which took up the whole aisle across the back of the store, and then it was about 12feet wide so you could hardly get past it. I think a lot of companies would have fired Phil for that one, butwe always felt we had to try some of this crazy stuff. 97色伦在色在线播放-大杳蕉在线影院在线播放 Tony owes his success not only to his good looks and his acting ability, but also to his likable off-camera personality. Upon meeting Tony on the set of The Edge of Night during a busy shooting session, I cannot help noticing the affection that the other cast members display toward him. His ability to get along with everyone involved with the show 鈥?especially producer Nick Nicholson, and headwriter Henry Slesar 鈥?has enabled Tony to develop the role of Draper Scott into one of the four leading characters. The customers, of course, weren't dumb. They had friends and relatives in the cities, and they had visitedplaces where discounters were operating, so when they saw this happening in their town, well, shoot,they justflocked to our stores to take advantage of it."I guess Ferold is right about the competitionif you're talking strictly about discounters. But there's aparadox here that I think confused a lot of folks about us for a long time. For twenty years back East,they always said Wal-Mart never had any competition, and that we wouldn't know what to do with itwhen it hit us. They forgot that we had come out of the variety store business, and that the heartland wasthe home ground for practically all the regional variety chains that developed in the U.S. In our BenFranklin days, we had all the competition you could ever want from Sterling and TG&Y and Kuhn's andall those other regionals. So while we may not have had any competition for discounting in those littletowns, we weren't strangers to competition. We were always looking at Gibson's and any other regionalsthat might decide to come our way, and we knew what to do when they did: keep our prices as low aspossible by keeping our costs as low as possible. ISAAC ASIMOV: LITERARY WORKAHOLIC Parliament was to meet early in February. It seemed strange that that fact should have any interest for Rhoda Maxfield; nevertheless, so it was. Algernon was to go to London, but it was no use to be there unless Lord Seely, "our cousin," were there also; and my lord our cousin would not be in town before the meeting of parliament. Thus the assembling of the peers and commons of this realm at Westminster was an event on which poor Rhoda's thoughts were bent pretty often in the course of the twenty-four hours.